Entry
The Cypress
- King bed
- Private patio
- 9-foot ceilings
Our best-selling studio. Value and convenience, steps from the river and downtown.
For owners whose rooms are better than their descriptions
Your rooms are special. Your listings make them sound like everyone else's.
I help you put what's special about your rooms, your place and your people into words guests remember: clear room names, tiers that make an upgrade feel natural, and descriptions written for the guest you actually want.
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Room tiering
Same building. Three clear choices.
Comal Inn had three studios that guests saw as roughly the same. Naming what makes each one different turned them into an entry room, an upgrade and a premium room, without a single renovation.
Upgrade
The Mountain Laurel
- Vaulted ceilings
- Lots of natural light
- Wraparound patio
A step up in light and openness, with a bigger patio.
Premium
The Juniper
- Most private
- Garden view
- Largest bathroom
Our most secluded studio, and the one the ChatGPT anniversary guest booked.
- Cypress
- Mountain Laurel
- Juniper
New Braunfels Room
New Braunfels Cottage
From the front desk
Know who you're for. And who you're not.
Our studios are named after native Texas trees, and each has its own identity, down to the small touches in the room and the messages guests get. We host weekly business travelers, couples from Dallas and Houston, summer families and Art League artists. The one traveler we don't really cater to is the person pulling off the highway at midnight looking for a last-minute room. That's by design.
Read the Comal Inn story- clear room tiers, with no renovation
- 3
- clear room tiers, with no renovation
- Comal Inn
- tier is our best-selling studio
- Entry
- tier is our best-selling studio
- Comal Inn · The Cypress
How it works
What I'd do for you
- 01
Learn who books you
I read your reviews, look at who books which rooms and when, and ask you what your best guests have in common. That becomes a one-sentence answer to who your place is for.
Guest research · Reviews · Booking patterns
- 02
Position every room
Names, tiers and the one or two things that make each room worth choosing. If your rooms really are different, we price them that way.
Room naming · Tiered pricing · Positioning
- 03
Write it everywhere
Room descriptions, your homepage, OTA listings, your Google profile and guest messages, all saying the same thing in the same voice.
Copywriting · Listing copy · Brand voice
Questions owners ask
Fair questions
Do I have to rename my rooms?
No. If your room names already work, we keep them. Names help most when guests can't tell rooms apart.
Will this work on my OTA listings too?
Yes. The same words get adapted for your Booking.com, Expedia and Airbnb listings and your Google profile, so guests hear one story wherever they find you.
Is tiered pricing right for my property?
If your rooms differ in real ways, like space, privacy, views or light, usually yes. If they truly are the same, the work focuses on describing the place and the stay instead.
What does it cost?
Brand voice and room positioning starts at $500. Every project gets a written quote first.
Send me your site. I'll show you what I see.
Free, honest, and from me, not a bot. No sales sequence afterward.