For owners with a good booking system and an old website
You're paying for a great booking engine. Your website is hiding it.
You picked good software for rates, availability and payments. But if your website was built years ago, guests may never make it to your calendar. They book on an OTA instead, and you pay the commission.
From $2,500 + $25/mo
Your booking engine · Easy editor · Built for phones
Every project gets a written quote first. See all services and prices
Quick check
Sounds like me?
Tap any that are true for your property.
Your result
0of 5
Check anything that sounds familiar.
What it's costing you
See what OTA commissions add up to in a year.
Move the sliders to match your property. This counts commission only, before any member discounts the OTA asks you to fund.
Commission paid to OTAs each year
$14,400
$200 × 2 nights × 20 bookings × 12 months × 15%
If just 1 in 10 of those guests booked direct instead
you'd keep $1,440 a year
An estimate, not a promise. Direct bookings still carry card processing fees.
What $2,500 includes
Everything in the base price.
Most sites launch in 3 to 5 weeks. Every project gets a written quote first, so you know the price before any work starts.
Planning
- A kickoff call and a review of your current site, booking engine and OTA listings
- A simple questionnaire for your rooms, policies, brand and tone
- If you bought the $249 audit first, it comes off the price
Pages
- Up to 12 pages
- A page for each room, unit or room type, up to 6
- Home, the area, your story, policies and FAQ, contact and privacy
Booking
- Your booking engine connected on every page, in its widget if your software has one, or a Book button to its secure booking page
- Its booking pages matched to your site's colors, fonts and logo, as far as your software allows
- Book clicks tracked in Google Analytics, so you can see what is working
Words and photos
- I write the copy from your input, so the brand and tone stay consistent on every page
- Your photos resized for speed, with written alt text
- Two rounds of revisions
Found on Google and AI
- Titles, descriptions and lodging schema markup on every page
- Sitemap, llms.txt and share images
- Google Search Console and Bing set up, your Google Business Profile pointed at the new site, and old page addresses redirected
Yours to keep
- Your domain in your name, and the code is yours
- An editor for rooms, photos and FAQs, plus a recorded walkthrough
- 30 days of fixes after launch at no charge
May be subject to a higher quote
- More than 6 rooms or units, or more than 12 pages
- Full brand voice work, like naming and tiering rooms
- Photography, logo or branding design
- A second language
- A blog or a large set of area guides
- Moving a site out of your booking software, which is website migration
Can bring the price down
- Fewer pages
- Copy you already have and are happy with
How it works
- 50% to start, 50% at launch
- After launch, hosting and care is $25 a month, or the care plan from $99 a month with hosting included
- A written quote before any work starts
- Live in 3 to 5 weeks, mostly depending on how fast photos and details come in
From the front desk
Comal Inn was in the same spot.
Good booking software, a website that was years old. We rebuilt the site around our existing booking engine and made "Book Direct" the first thing guests see. Our booking engine still opens on its own page, because not every system offers a built-in widget. That turned out fine. What matters is that guests find the button fast.
Read the Comal Inn story- of summer bookings direct
- 32%
- of summer bookings direct
- Jun to Aug 2026
- desktop PageSpeed after fixes
- 61 → 100
- desktop PageSpeed after fixes
- PageSpeed Insights
How it works
What I'd do for you
- 01
Look at what you have
I review your site, your booking engine setup, and your OTA listings, and send back a plain-English list of what's costing you.
Off your plateFiguring out what's costing you bookings
Site audit · Booking funnel · GA4
- 02
Rebuild around your booking engine
A fast site built for phones, with booking one tap away on every page. Same software, no switching.
Off your plateThe build and all the tech
Booking engine connection · Core Web Vitals · Schema markup
- 03
Hand you the keys
Your domain, your code, an editor you can use, and a video walkthrough of everything I set up.
Off your plateWaiting on someone else to make changes
Domain ownership · CMS · Documentation
Questions owners ask
Fair questions
How long does a build take?
Most sites launch in 3 to 5 weeks. The build itself is the quick part. Most of that time goes to gathering your photos, room details and policies, and giving you time to review drafts without feeling rushed.
Do I have to switch booking software?
No. The whole point is getting more out of the system you already pay for.
Will I lose my OTA bookings?
No. OTAs stay in your mix. The goal is fewer commissions on guests who would have booked you anyway.
I'm not technical. Can I update it myself?
Yes. You get an editor for rooms, photos, and FAQs, plus a recorded walkthrough.
Will booking happen right on my website?
That depends on your booking software, not on me. Some systems offer a widget that sits inside your site. Many don't, including the one Comal Inn uses, so guests book on the system's own secure page. Either way works if the Book button is easy to find and the handoff feels trustworthy. If yours offers a widget, I'll use it, and where your software allows it, I'll match its booking pages to your site's colors and fonts.
What does it cost?
Websites start at $2,500, which covers up to 12 pages and 6 rooms or units. Larger sites may be subject to a higher quote. Every project gets a written quote first, and if you only need part of it, the price comes down. Payment is 50% to start and 50% at launch. After launch, hosting and care is $25 a month, or choose the care plan from $99 a month, which includes hosting.
Want to see one first? Try the example website designs live, and restyle them with your own colors and photo
Wondering about your booking software? See how eviivo, Guesty, Hostaway, Cloudbeds and others work with your website
Send me your site. I'll show you what I see.
Free, honest, and from me, not a bot. No sales sequence afterward.
Direct booking website · From $2,500 + $25/mo. Every project gets a written quote first. See all prices