For hosts who only have an Airbnb or Vrbo listing
Stop sending guests to a page full of other places to stay. Send them to yours.
A microsite is a small website of your own, built around one rental or a few under one name. It gives you a link worth sharing, a way to take inquiries and a place for Google and ChatGPT to find you. It is ready to grow when you are.
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What you get
Small on purpose.
Everything a guest needs to understand your place and reach you, without the cost of a full build. $750 to build, $25 a month for hosting and care.
Two pages, plus privacy
A home page with everything about the stay, and an area page about what is nearby. A short privacy page covers the inquiry form.
Up to 4 units, one brand
One rental, or a few under one name, like two cabins and two Airstreams. Each unit gets its own section with photos, beds and highlights.
Your own domain
Registered in your name, not mine. If we ever part ways, the address stays with you.
An inquiry form
Dates, guests and a message, sent straight to your email and phone. Your number is on the page too.
A backup Airbnb button
Guests who would rather book on Airbnb or Vrbo still can, so nobody is turned away.
Set up to be found
Fast on a phone, connected to Google Search Console, lodging schema markup and a share image for texts and social posts.
Option 1
Showcase
A home base you can share anywhere. Guests read about your place, then inquire or book through your Airbnb or Vrbo listing. When you add booking software later, the site is ready for it.
Option 2
Inquire and book direct
A guest sends their dates. You check your calendar, reply with a secure card payment link and your rental agreement, then block the dates on Airbnb. It's hands-on, and it works well for one or two homes.
What you provide
- Your photos
- The details of each unit: beds, baths, amenities
- House rules, cancellation and how payment works
- What you want guests to know about you and the area
I put it together and give it a light edit for clarity. Want the descriptions written for you? That's brand voice and room positioning.
| Feature | Microsite | Full website |
|---|---|---|
| Best for | Hosts on Airbnb or Vrbo with no booking software yet | Owners who already pay for booking software |
| Units | Up to 4, one brand | Up to 6 in the base price, more by quote |
| Pages | Home, area and privacy | A page for every room or unit, plus the pages your guests need |
| Booking | Inquiry form, or a link to your listing | Your booking engine, front and center |
| Content | You provide it, I give it a light edit | Written by me from your input, so the tone stays consistent |
| Price | $750 + $25/mo | From $2,500 |
Already have booking software? Connecting it is quoted separately, and a full direct booking website is usually the better fit.
What $25 a month covers
Hosting and care keeps your microsite online and your inquiry form working. If you ever want monthly reports and checks, that's the care plan.
| What's covered | Hosting and care$25/mo | Care planFrom $99/mo |
|---|---|---|
| Fast, secure hosting | Included when I built your site | |
| Security certificate and domain renewal reminders | ||
| Contact or inquiry form checked every month | ||
| Small edits | Up to 30 minutes a month | Small updates as you need them |
| Monthly speed check and fixes | ||
| Test booking on a phone, like a guest would | ||
| Search Console and AI traffic check | ||
| Plain-English monthly report | ||
| Who it's for | Every microsite and full website I host. It's the minimum, so your site stays online and working. | Owners who want their site checked, improved and reported on every month. Also open to sites I didn't build. |
Hosting and care keeps your site online and your form working. It doesn't include reports, speed audits or booking tests. Those come with the care plan.
From the front desk
Your Airbnb link sends people shopping.
Every time your listing link gets shared, by you with a neighbor whose family is coming to town, or by a happy guest posting their trip, it sends people into a marketplace built to show them other places to stay. It's like sending a customer to Amazon to buy your shoes. They find your pair, and right below it are a dozen others like it. On your own website, yours is the only place to stay on the page.
Read the Comal Inn story- Airbnb host fee, even on a guest who came from you
- 15.5%
- Airbnb host fee, even on a guest who came from you
- Airbnb host-only fee
- that fee on a $1,500 week
- $232
- that fee on a $1,500 week
- Before taxes
How it works
What I'd do for you
- 01
Send me your details
Your photos, your listing link, the details of each unit and anything you want guests to know. A simple checklist makes it easy.
Off your plateFiguring out what a website needs
Photos · Unit details · House rules
- 02
I build it
You see a first draft, then up to two rounds of changes. Live within about two weeks of getting your content, with your domain set up in your name and the site connected to Google.
Off your plateDomains, hosting and setup
Domain · Search Console · Schema markup
- 03
Share it everywhere
Your social profiles, email signature, business cards, and anyone who asks about your place. Every share now lands on your page instead of a marketplace.
Off your plateHosting, form checks and small edits
$25/mo · Up to 30 minutes of edits a month
Questions owners ask
Fair questions
Can guests book on a microsite?
Two ways. As a showcase, guests read about your place and book through your Airbnb or Vrbo listing. Or guests send an inquiry, and you reply with a secure card payment link and your rental agreement, then block the dates on Airbnb. I recommend a card payment link over apps like Venmo, because it is what guests trust.
Is it against Airbnb’s rules?
Having your own website isn't. Airbnb's rules say you can't put outside links in your listing or messages, take payment outside Airbnb for an Airbnb booking, or ask Airbnb guests to rebook off the platform. So share your site in your own channels, not through Airbnb, and keep Airbnb bookings on Airbnb.
I already have booking software. Can I use a microsite?
Yes, but connecting a booking engine is quoted separately, above the microsite price. At that point a full direct booking website is usually the better value, because it is built around that booking engine from the start.
What if I have more than 4 units?
The microsite covers one brand with up to 4 units, or for a small inn, the brand plus up to 4 rooms or room types. Bigger properties and property managers need room to grow, and that's the full direct booking website.
Do I have to write everything myself?
You provide the photos and details, and tell me what you want said. I put it together and give it a light edit. If you want the words written for you, that is brand voice and room positioning.
How many changes do I get?
You get a first draft, then up to two rounds of changes. Changes after launch are covered by the monthly plan, up to 30 minutes a month.
What does the $25 a month cover?
Hosting, a monthly check that your inquiry form works, security and domain renewal reminders, and up to 30 minutes of small edits. It does not include reports, speed audits or booking tests. Those come with the care plan.
Will a microsite get me bookings?
It gives you a page of your own to share and a way for guests to reach you directly. How many bookings it brings depends on how often it gets shared and how you follow up. I won't promise a number, and nobody honestly can.
What does it cost?
$750 to build, plus $25 a month for hosting and care, including up to 30 minutes of small edits each month. If you upgrade to a full direct booking website within 12 months, the $750 counts toward it.
Send me your listing. I’ll show you what your microsite could be.
Free, honest, and from me, not a bot. No sales sequence afterward.